Over three hundred years ago, what is recognised as the world’s first magazine was published. The world of publishing has come a long way since then, and since the technological development of online magazine publishing, the trend for online reading has never stopped growing and the software Yumpu started rising year after year. Today this platform is the finest publsihing solution for creating an online magazine – try now Yumpu.com!
If you possess the right entrepreneurial spirit, have a unique vision and a marketing plan, then thinking about how to create an online magazine may be just the next step that you, and your business, need to take. Creating an online magazine doesn’t have to be costly either, as there is plenty of online magazine software available with a low cost start-up fee, and some which are even free to use.
When you are thinking about how to create an online magazine, you first need to establish a budget – how much you are willing to spend, or will need, to start your online publication. One important aspect you need to also consider is your rate of return; take note of the current economy, and be realistic about the degree to which your magazine could potentially expand. Set aside finances for advertising, and make a savings account in case of the unexpected occurring. If you are developing your magazine with friends, or business associates, then take their particular needs into account, and also be sure to consider the needs of any freelance writers and volunteers you may have working for you. Once these preliminary preparations have been made, you should then put together a business plan which spotlights the long term goals you have for your magazine. A business plan isn’t just about monetary gain; learning how to create an online magazine takes patience and dedication – you need to determine your magazine’s missions, its content and genre, and examine how to obtain subscribers and keep people coming back to your site.
How to Create an Online Magazine, ask yourself the following questions
Who is your target audience?
How often is your magazine published?
Make an honest self-assessment of your ability to research and make a magazine which is equal to – or greater than – that which is presented by your competition. Use social media to enhance the status of your magazine and to promote specific articles and content.
Naming your magazine can be a make-or-break element of your fledgling venture, so invest some time brainstorming a name that will both complement its content and attract customers and readers to your e-zine. Trademarking your name will, of course, ensure a significant degree of legal protection and add a level of business authenticity. Register your name online and select a hosting package which will be most appropriate for, and beneficial to, your needs.
While many people think they can design their own logo, this is such an important facet of your production that it’s recommended that you hire graphic designer for this purpose; they possess the knowledge and expertise required to translate the fundamental ideals and perspectives of your magazine into graphic form.
Think about the colours and the fonts you intend to use; some fonts and colours lend themselves to easier reading. A clean, well-structured layout is vital, too; magazine layout software can help you develop and design a professional-looking production.
Outline your content; highlight the topics you want to include, and make sure that they are relevant to the theme of your magazine. Keep to related topics and interviews within the industry you wish to promote, then develop a table of contents – so your readers know what they can expect when reading your production.
With Yumpu Short articles work best; content which is straight to the point, containing headlines using keywords which ensure that your magazine can be found easily. Blog pages and comments sections are a great way to let readers get involved; communication with your readers is, it goes without saying, simply good business sense, as your readers then feel involved with your online content. Subscriptions and email news letters are handy as well, letting people know when new publications are available and encouraging them back to your magazine. This gets easy as pie with Yumpu.com!